Showing posts with label Equilibrium bags. Show all posts
Showing posts with label Equilibrium bags. Show all posts

LOGO DESIGN & MEDIA: C.A.S.T. Crew

So, I've been a little busy sharpening up my angling skills these days. I try to go on as many excursions as I can with some buddies of mine to find creatures lurking in Midwest bodies of water. We call ourselves the C.A.S.T. Crew (Chicago Angler Supreme Team). We have made it a goal to create a Wu-Tang clan of anglers and show our generation that fishing isn't just for hillbillies. Yee Haw!
We started by creating a logo that incorporated our love of angling and music (hip hop specifically). Here is the one we agreed upon. Simple and to the point!
Next on the agenda was to start a blog and document our catches
I also put together a video intro to keep the videos consistent. All of the members have been doing a good job putting out videos independently. We have a lot of plans for the new year, but we wanted to start it off with a limited tee shirt that we released on Black Friday. It can still be purchased at the C.A.S.T. STORE
here is what it looks like...
I also did a commercial for my buddies at Equilibrium bags showing how I converted their product into the ultimate urban angler bag.
Aside from catching fish, the C.A.S.T. crew allows me to catch wreck utilizing all of my media skills. After we began this quest, we did some research and found a whole underground culture of like-minded fisherman all over the world!
This might be the beginning of something BIG!
TIGHT LINES! BANG!

CUSTOM GEAR: STAR WARS x ST!ZO x EQ BAGS

When I get some free time, I like to create things that I can use. I had this Stormtrooper helmet chillin' on my shelf and thought that it might be cooler as a speaker. I drilled out some earholes and installed some Sennheiser headphones to fill the space. It came out pretty nice, but my brain was still in fresh mode, so I figured out a way to install green LED lights in the eyes. I also had to swap out the eye lenses with mesh 'cuz it gets pretty hot in there...even without the lights. I actually used this helmet to deejay a club last Halloween and it worked perfectly. It was funny to see people bug out when I flipped the lights on.
I looked like an intergalactic pumpkin!

Equilibrium Urban Survival Gear is a company that designs and manufactures modular accessories. Each year, they give artists a chance to have their creations become part of their line by hosting an invite only contest. I have been fortunate to have been selected to participate 3 years in a row and this design is one of my favorites. I took inspiration from a pair of shoes in my collection (Eric Haze Ltd. Edition New Balance M574) and started sketching out some ideas. The end result was a piece that I dubbed GRAFSPINE. 
Here are some closer shots of the artwork.